We've Been There

The only telematics solution purpose-built for mixed fleets,
ES Track was built by contractors, for contractors. 

The telematics industry is full of people who’ve never worn a hardhat. Who haven’t been behind the controls of an excavator before the sun came up. Who haven’t dealt with the hassle of tracking down a missing skid steer. In other words, people who haven’t been there. So how could you expect them to understand the challenges you’re facing? It’s simple. You can’t. 

That’s what makes us different. EquipmentShare is a company built by contractors, for contractors. That means we understand the challenges you’re facing — because we’ve faced them too. ES Track is the only telematics solution purpose-built for mixed fleets, to give you the tools and information you need to operate more efficiently. More profitably. Smarter.

Our Mission

Using technology and insanely good customer service, we solve contractors’ problems. We focus on the needs of our customers, actively engaging them to remain responsive to changing needs and exceed expectations.

Our Vision

EquipmentShare is driven by six principles that guide every aspect of our business:

PEOPLE

Our company is only as extraordinary as the people who work here. We inspire all our employees to be their very best.

INNOVATION

There is always a better solution. We find it by thinking outside the box and encouraging creativity.

PERFORMANCE

Our customers depend on us. That’s why we provide only the highest quality services to meet their needs and exceed their expectations.

STABILITY

We’ve arrived and we’re here to stay. That’s a promise you can rely on.

GROWTH

If you aren’t growing, you’re dying.
We believe life (and business) is about continuous growth and are constantly exploring new opportunities.

PRODUCTIVITY

Lean, agile and effective, we deliver results. If we start it, we’ll finish it.

Our Culture & Values

We live our values through everything we do. Integrity, respect, leadership, accountability - these aren’t just buzzwords for us. They’re who we are as a company. Our culture is defined by our values:

Customers First

We’re focused on the needs of our customers. Responsive to the market, we actively engage with potential clients every day. We want to understand their needs, so we can better serve them.

Professionalism

We solve emergencies immediately. We’re professionals who are continuously improving every aspect of our business, including software, vehicles, equipment, facilities and behavior.

Encouraging Curiosity

Insatiable inquisitiveness drives exploration and innovation. It’s what turns cutting-edge into the norm. We’re not people who ask “why?” We’re the people who ask “why not?”

Working Smarter

Hard work is a cornerstone of success, but smart work is even better. Proactive, instead of reactive, we anticipate change, push boundaries and actively engage disruptive forces.

A Sense of Ownership

Everyone in our company is responsible for our success. We inspire creativity, passion and optimism. Because we learn from our outcomes and are always searching for better solutions, we expect tomorrow to be even better than today.

Celebrating Accomplishments

We believe success should be recognized. We celebrate individual, team and company achievements frequently and spontaneously.

Our Story

It's 2014. Brothers Willy and Jabbok Schlacks are running a successful contracting business, but are growing increasingly frustrated with their options for equipment rental.

At that point, if they needed a specialized piece of equipment, they had two options: buy an expensive machine that may only be used a few times a year, or pay exorbitant rental fees every time they need it.

They realized there had to be a better way.

Joining forces with Jeff Lowe, Matthew McDonald and Brad Siegler, EquipmentShare was born with the goal of making equipment ownership affordable. Adopting the sharing economy model used by companies like Airbnb, EquipmentShare was initially a platform for buying, renting and sharing equipment.

With a unique understanding of the problems contractors are facing, EquipmentShare soon branched out with other innovative solutions including ES Track, ES Coverage and Sentry Keypad.

And this is just the beginning. EquipmentShare is constantly developing new ways to improve how contractors do business.

Interested in partnering with us? Looking for a better rental solution? Get in touch today here.